AI Pulse by Inblix

Topic: marketing

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Explore our coverage of marketing — 1 curated articles, summaries, and related resources from the Inblix archive.

CMO Jochen Koedijk on how AI rewired Expedia’s entire marketing funnel — Inblix summary
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CMO Jochen Koedijk on how AI rewired Expedia’s entire marketing funnel

OpenAI Blog · Jul 14, 2026 · 3 min read

The job of a chief marketing officer has shifted from gut instinct to scientific precision, and Expedia Group CMO Joche...