Google’s electricity consumption jumped 37% in 2025, the largest increase in company history, driven by growth in Google Cloud, YouTube, and AI data centers. Despite this, the company managed to reduce operational carbon emissions by 2% by purchasing large amounts of clean energy. However, supply chain emissions grew by 25% due to manufacturers relying on non-renewable energy sources. Why it matters: this story highlights the challenges tech giants face in balancing growth with sustainability goals, particularly as AI adoption accelerates.